In recent months we have seen a number of heel WWE stars turn over a new leaf.
Becky Lynch, Chad Gable and most recently Solo Sikoa have embraced the fans, and appear set for big things in their futures because of this change in direction.
With the latter third of the year approaching, here are some heel WWE stars who could potentially be turning babyface soon.
Jacob Fatu
While there is certainly a lot of ambiguity surrounding The Bloodline and which side of the moral fence they reside on, a recent report revealed that, to WWE at least, Roman Reigns is currently considered a heel.
So, in-turn, The Usos and Jacob Fatu are likely also considered heels, despite, like Reigns, consistently receiving positive reactions from the WWE crowd.
What can’t be disputed however, is that The Bloodline’s current rivals LA Knight and Solo Sikoa are 100% babyfaces, and that’s what lands Jacob Fatu on this list.
On the August 17 episode of WWE Raw, Fatu watched on as his ‘Tribal Chief’ and The Usos got taken out by Sikoa and LA Knight. This not only led to an awkward moment between the family after Raw went off the air, but also serious questions regarding where ‘The Samoan Werewolf’ stands. Could we soon see The Bloodline’s enforcer turn his back on ‘The OTC?’
Roxanne Perez
Roxanne Perez reigns as a two-time WWE NXT Women’s Champion and former Women’s Tag Team Champion during her WWE career
Another WWE star whose status within their own faction has been subject to questions as of late, is Roxanne Perez.
While things appear to have quietened down in The Judgment Day clubhouse lately, ‘The Prodigy’ previously had her fair share of awkward exchanges with the group’s leader Liv Morgan
With Perez seemingly not too happy with the manner in which her former mentor Finn Balor was ousted from the group, tension between herself and Morgan had been brewing, with WWE’s direction appearing to be a babyface turn for Perez and split from Judgment Day.
As mentioned, these teases have cooled off, so it’s unclear whether we still see WWE go in that direction. But with Money in the Bank coming around the corner, Perez has to stand as one of the early frontrunners should WWE plant more seeds of Perez and Morgan dissension between now and October 10.
Rusev
Rusev is a three-time former WWE United States Champion.
Much of Rusev’s first year back in WWE passed by with little incident, with the most noteworthy thing the Bulgarian star was involved in being a feud, and PLE match, with former League of Nations stablemate Sheamus throughout the Summer of 2025.
The arrival of Ethan Page on Monday Night Raw changed things however, as in ‘All Ego’, Rusev found a perfect star to bounce off of and embrace his heel ways.
Rusev is currently out of action, but hopefully we get more of his alliance with Page once he makes his comeback. However, the more Rusev is able to showcase his personality, which we all know is there based off his first WWE run, the more fans may start to rally behind him once again.
Rusev turning on Page and embracing the chants of ‘Rusev Day’ would make for a magic moment, and one that could elevate the former three-time United States Champion back up the card.
American Made (The Creed Brothers & Ivy Nile)
American Made have appeared more so on WWE Main Event than on Monday Night Raw throughout 2026.
As mentioned, Chad Gable has been arguably the biggest heel to babyface success story of 2026 thus far, with his redemption arc recently capping off with an emotional first-ever singles title win at SummerSlam 2026.
Gable’s year has been filled with nothing but positives, but his ascent to top mid-card babyface champion has left his former stablemates in American Made in an awkward spot.
The Creed Brothers and Ivy Nile have spent the majority of 2026 competing on WWE Main Event and they appear no closer to any kind of renewed push, despite their mentor Chad Gable reaching success on Monday Night Raw. There has been no mention of them by Gable either, however, The Creed’s and Nile are both still representing American Made when they have competed over the Summer.
While they’ve yet to really connect with audiences as characters, perhaps WWE can find a way of reintroducing them alongside Gable under a rebooted, babyface version of the American Made faction.
Paul Heyman
Ever since Brock Lesnar stepped away from the ring at WWE SummerSlam, Paul Heyman has been left in a curious spot.
‘The Oracle’ has distanced himself from The Vision, and its leader Bron Breakker, but hasn’t outright abandoned him as of yet. Instead he’s calling on Breakker to claim his spot as the true future of WWE by defeating Oba Femi at Sunday Night’s Main Event on September 6.
What has been interesting however, is the way in which Heyman has become friendly with Femi since he retired his ‘Beast’ three weeks ago, something that hasn’t gone unnoticed by Breakker, as he appeared to take umbrage with the pair’s handshake inside the ring on the August 17 WWE Raw.
With Heyman seemingly on board with the Oba Femi hype train, he could potentially abandon Breakker and The Vision for good and instead attach himself to WWE’s ‘Next Big Thing’ turning babyface in the process.
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